Developing and maintaining a positive user experience plays a critical role in customer retention for small business websites. Today’s consumers expect every business website to be easy to navigate, user-friendly and meet their needs effectively.
On July 26, 1990, the Americans with Disabilities Act (ADA) was signed into law by America’s 43rd President, George W. Bush. The ADA – which produced the ADA compliant website guidelines – is a civil rights law that prohibits discrimination against physically challenged persons in all spheres of public living. It is a law that mandates public accommodation in schools, libraries, parks, and other public places.
The accrescent relationship between technology and compliance has brought significant changes to the business industry. Evolving market conditions, entry of new players, innovative technologies, and customer needs all play pivotal roles than ever before as requirements continue to grow and expand to create new demands of compliance functions.
In 2018, there were at least 2,258 website accessibility lawsuits federal courts all over the United States under Title III of the Americans with Disabilities Act (ADA) that claimed people with disabilities could not properly use some certain websites because of unresponsiveness to assistive technologies. This was a huge increase of about 177 percent from 814 of such lawsuits in 2017.