Over the years companies have slowly complemented their traditional ways of doing business by embracing the all-important shift to digitalization. Unlike in the late 90s to the early 2000s, when owning a branded domain name would cost you as much as $7.5 million at the minimum, businesses now have a plethora of options of how to bring their products and services online, thanks to various social media and e-commerce platforms like Facebook, Instagram, Amazon, and eBay, among many others.
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